New York Mills, Minn. (January 18, 2018)

The Innovation Award recognizes groundbreaking, new consumer marine products and honors manufacturers and suppliers who bring innovative products to the boating industry in the following categories: aluminum fishing boats, fiberglass fishing boats and pontoon boats. This year’s program evaluated a pool of entries featuring 14 outstanding products across the three categories.

“We are really proud to be honored with the 2018 Innovation Award,” said Dan Anonen, Lund product manager. “Our success is driven through the passion of our employees and how we strive to create superior fishing boats through innovation, craftsmanship and unparalleled engineering.”

Lund’s Impact XS is the optimal aluminum fishing boat that doubles as a recreational boat for the family. The award-winning boat displayed a VesselView® glass dash, Panther XPS power steering, integrated LED lights in the gunnels and an all new innovative center rod storage system that securely holds your valuable fishing rods in place. Other features included Lund’s on-the-go rod storage, casting decks, live wells and bow bait well option for the serious angler. There was even a ski pylon, integrated boarding ladder and rear jump seats – features that make for the perfect family boat.

The Impact XS is available in four different models: 1675, 1775, 1875 and 2025, and is available in six different color packages, including a new Blackout edition. Plus, Lund’s patented IPS Hull with flat center pad and reverse chines gets the boat on plane quickly and delivers precise cornering and control with added stability.

For more information about Lund Boats, visit

About Lund

Since 1948, Lund has been building boats from the heart of lakes country in New York Mills, Minn. Built with professional grade materials to withstand a lifetime of use, Lund Boats are guide tested and wilderness proven and demanded by more camps, resorts, fishing guides and professionals throughout North America. Whether the preference is aluminum or fiberglass, each boat is carefully designed with fishing features and optimal fishing layouts in mind. They’re engineered for maximum performance and superior boat control to effortlessly stay on the breaks and catch more fish, delivering The Ultimate Fishing Experience. Lund Boats – Built by Fishermen for Fishermen. For more information, visit

About Brunswick

Headquartered in Mettawa, Ill., Brunswick Corporation’s leading consumer brands include Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Attwood, Garelick and Whale marine parts and accessories; Land ‘N’ Sea, Kellogg Marine, Lankhorst Taselaar, Payne’s Marine and BLA parts and accessories distributors; Bayliner, Boston Whaler, Brunswick Commercial and Government Products, Crestliner, Cypress Cay, Harris, Lowe, Lund, Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray, Thunder Jet and Uttern; Life Fitness, Hammer Strength, Cybex, Indoor Cycling Group and SCIFIT fitness equipment; and Brunswick billiards tables, accessories and game room furniture. For more information, visit

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